Setting up an Intellectual Property (IP) strategy is crucial for protecting and leveraging the intellectual assets of your business. Patents can give your business exclusive rights to use, make, sell, or license your creations, preventing others from exploiting them without permission. Trademarks and branding, allows you to differentiate your products or services in the market. Strong branding protected by trademarks can enhance consumer recognition and loyalty. Licensing your IP to other businesses, selling IP rights, or engaging in strategic partnerships can open up new revenue streams for your company. Setting up an effective IP strategy can help your business achieve your business goals.
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